No matter what you do, there will come a time when a customer will ask for a refund for some reason or another. Do you give it to them?
That depends. If you have an unconditional money back guarantee, there’s no question. Refund the money — no questions asked.
What if you have no stated guarantee? What would you do? How would you proceed? [Read more...]
Does double the effort mean double trouble? Not when it comes to strategic alliances. It normally means both businesses win. And increase their sales. [Read more...]
How many times have you called a friend or business colleague to ask their opinion for a good place to find a product or service you were seeking? Most of us do it all the time. Why? [Read more...]
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