It’s Important to Understand Your Autoresponder Service Before Making Changes

Sometimes I forget to put my critical thinking skills hat on — that ever happen to you? Today I was tinkering with my autoresponder files for one of my subscriber lists and decided to add a new message into the mix.

I created an exclusive report for those folks and decided it would work best if sent about seven days after their initial subscription. I figured at some later date I would send out the invitation to the people who were already on my list. Great plan, huh?

Not quite.

Purely by accident I discovered that when you add a message into the mix of autoresponders, if the time is past it will automatically send to your subscribers. Oops.

No harm done to my list of subscribers, I’m sure. But it was a big surprise that I’ll be prepared for in the future. I use Aweber for my service, so consider yourself forewarned. I’m not sure how other services handle this type of change, but it’s worth checking into if you decide to add or modify messages.

Have you had this happen to you? What service do you use? Got any special tips to share? Please leave a comment. And don’t forget you can get more great email marketing tips (free!) here.