Cash Flow Management: You Can't Afford To Be A Bank To Your Customers - Small Business Solutions from Denise O'Berry

Cash Flow Management: You Can’t Afford To Be A Bank To Your Customers

No small business can afford to be a bank, yet many of you extend credit each and every day to clients who want to pay Net 30 or more. That’s not good cash flow management.

If you simply must do business this way, take the time to learn about collecting and creditors’ rights before the unpaid bills start piling up.

Many organizations are so focused on ‘getting the sale’ that they inadvertently do the wrong things,” says Bob Bernstein, managing partner of Bernstein Law Firm, P.C. “It’s understandable. There is an inherent tension between sales and credit, and until your company learns to defuse that tension, you’re going to keep making the same mistakes.

That means you need to pay attention.

Remember, the biggest sale in the world means nothing until you get paid. Click To Tweet

And Bernstein shares four more little-known creditors’ rights secrets below to help with your cash flow management.

  • If a company’s creditworthiness seems marginal, look for alternative pockets. Admittedly, it’s not advisable to extend credit to a company whose application sends up red flags. On the other hand, you need all the business you can get and risk-taking is integral to making money.
  • Retain a purchase money security interest with a debtor. A purchase money security interest basically gives you a string on the merchandise and the proceeds.
  • When a previously “good” customer stops paying, remember: communication trumps litigation. You don’t want to ruin a good long-term relationship over what might be a short-term customer problem.
  • Don’t send a salesperson to do a collector’s job. It’s usually-not always-a bad idea to let your salespeople double as collectors.

Getting paid is what makes companies successful. Are you getting the cash you deserve in your business?

About the Author Denise O'Berry

Hello! I'm Denise, Your Strategic Partner -- Let me guess. You bought into the hustle, hustle, hustle vibe and now you're on the brink of burnout. You keep setting your alarm for earlier in the day, but don't gain anything from it -- except bleary eyes and frustration about how little you've accomplished at the end of the day. I get it. I've walked in those shoes and they aren't a good fit for anyone. Let me help get you where you want to go without all the stress and frustration.Click here to learn more.

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